Welcome to the most transformational, comprehensive framework for creating engaging, profitable online classes.
Introducing a modern, proprietary framework for online educators who want to build immersive, engaging content that exceeds the demands of tomorrow's digital learners.
You will be challenged to restructure what you know about teaching online courses by getting set up with a proven infrastructure that will bring students back over and over. It's time that digital courses are forward-thinking, outcome-focused, and student-driven.
Creative Course Lab® is broken up into 12 modules contained inside 4 phases:
Phase One: COMMIT & CLARIFY
✔️ Get specific with your class idea
✔️ Clarify your offer in order to attract your ideal audience
✔️ Create the foundational infrastructure on which your class will build upon
✔️ Dismantle limiting beliefs and fear
✔️ Stand out by offering an authentic internal experience
✔️ Identify and break through the barriers that have held you back in the past
✔️ Discover the ways to test your idea to get proof of interest
✔️ Learn the strategy to formulate your high-converting offer
Phase Two: POSITION & ENGAGE
✔️ "Build in reverse" method for planning your course
✔️ Start a visual plan for streamlined production
✔️ Frame your lessons for prompting action and outcome
✔️ Automate and streamline repeating tasks
✔️ Create focused lessons and/or modules with intentional content
✔️ Dive into the psychology of language positioning
✔️ Set up predictable income framework
✔️ Walk through pricing your course
Phase Three: BUILD & POLISH
✔️ Go deep behind the curtain of top course hosting sites
✔️ Discover optional add-ons to elevate your user experience
✔️ Learn exactly what types of technology you need & how to use them for your specific course
✔️ Create effective visual assets for your class merchandising
✔️ Learn the types of scenes you must film and photograph
✔️ Build out your entire class
✔️ Implement my best filming practices for efficiency and quality
✔️ Learn hacks for filming b-roll, angles, screens, and talking head
✔️ Communicate concisely while still being thorough
✔️ Film and produce your full class
✔️ Easily edit your footage with your viewers in mind, without overwhelm
Phase Four: CONVERT & RETAIN
✔️ Trigger organic engagement
✔️ Use intentional branding to assist with delivering your message
✔️ Significantly impact your course experience with storytelling
✔️ Build a strong user experience before enrollment
✔️ Boost your enrollment by 60% with your checkout page
✔️ Formulate next steps for your students
✔️ Structure a high-converting landing page
✔️ Demonstrate strong engagement through visual branding
✔️ Ensure your class is search engine optimized by implementing my proven SEO strategy
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